Background information on the Women’s Career Index.
Background information on the Women’s Career Index.
FKi was developed by Barbara Lutz in 2012 and supported by the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth. Since its inception, the FKi has provided over 200 companies in eleven countries with key indicators for the areas of new leadership, diversity and transformation. FKi does not offer an isolated consideration of individual factors, but rather detailed insights into the interrelationships and mechanisms of action that support the advancement of women in companies and promote diversity, therefore also forming the basis for innovations.
Many companies want to change something. But goals alone without appropriate measures are not successful. The question is what needs to be done to move forward and achieve the goals. Three years of research make it clear: The topic is long-term and drawn-out. Successful companies plan the marathon, not the sprint.
Barbara Lutz, Managing Partner, Women’s Career Index
First idea to develop an index for more women in leadership. Many decisions in board meetings are made on the basis of facts and figures and KPi (Key Performance Indicators). Only the topic of women in companies is repeatedly discussed emotionally, on an unfounded and personal basis. Clear facts are necessary for good decisions. “If you can measure it, you can manage it.”
The Federal Ministry for Family Affairs, Senior Citizens, Youth and Women promotes the scientific development of the index. First analyses of comprehensive national and international gender research with DIW and TU Berlin
The index development is progressing, the model is being developed and various pilots are being tested jointly with companies. In total, more than 40 personal interviews have been conducted with companies to analyze their needs for successful indexing. This approach allows the index model to be designed in such a way that different corporate structures, reporting instruments and industries can be indexed.
The first phase of indexing is underway.
First survey and award of the companies.
FKi becomes independent and is authorised to establish Barbara Lutz Index Management GmbH. The BMFSFJ takes over the patronage and accompanies the FKi.
The data entry form is digitalised and an automated process from participation to evaluation is established. The first company meetings are organised and the exchange of experts between the FKi companies is established.
Bloomberg and the Süddeutsche Zeitung become media and cooperation partners of the FKi.
FKi is internationalised and surveys are carried out in 11 countries jointly with companies. In addition, more and more consulting concepts are requested and FKi offers comprehensive consulting services.
International cooperations are entered into and various lecture tours in Asia are organised.
FKi is continuously developing and has become the established analysis tool for more women in leadership and diversity in Germany.
The IMPACT OF DIVERITY THINK TANK AND AWARD was founded to demonstrate the connection between diversity and impact in companies.
Some companies are unaware that they are affected by the law of 1 May 2015 on equal participation of women and men in management positions in the private sector and public service. It is assumed that there are approximately 3000 relevant companies subject to the law.
This law affects the corporate forms AG, KGaA, SE, GmbH, eG and VVaG, which now have to specify binding target figures for the board of directors, the management and the two top management levels below.
With FKi, qualified reporting and target figures for the law on equal participation can be prepared quickly, clearly and verifiably.
In March 2017, the federal government completed the first survey on the development of the proportion of women and men at management levels and in committees in the private sector and public service. In addition to positive developments with regard to the supervisory boards, the survey found that too little is happening at the management board level and in the upper management levels.
Greater efforts and better measures are called for. Taking a critical look at one’s own company and measuring developments creates transparency and motivation and becomes the corporate standard.
Barbara Lutz is the founder of the Women’s Career Index and managing director and shareholder of the consulting and management company Barbara Lutz Index Management GmbH.
Barbara Lutz is a renowned top manager in the communications industry. Before founding her own company, Barbara Lutz worked in various management positions at market leaders in the banking sector, management consultancy and advertising industry. These include positions as Managing Director at the French Communication Consultancy Publicis Groupe S.A., as Management Supervisor at the American Ogilvy Group and as Director of Communication and Marketing at the Commerzbank Group.
Barbara Lutz was an external consultant and assessor for the Federal Ministry for Family Affairs, Senior Citizens, Women and Youth. She is a sought-after expert and speaker on the topics of “Women and Career” and “Personal Branding – The Effects of Brand Management Strategies on Personal Careers”.
Dr. Joachim Scharioth is scientific advisor of the Women Career Index and managing partner of JoScha Kulturprojekte gGmbH. Since 1969 he has been active in applied research, the development of empirically based strategies for companies and public bodies with a focus on technology and society.
At the beginning of the 1990s he increasingly specialised in stakeholder management, i.e. measuring and shaping the relationships between organisations and their stakeholders, such as customers, employees or the social groups interested in the organisation (reputation of the organisation). Dr. Joachim Scharioth is the founder of TRI*M, the world’s leading stakeholder management system.
He was one of the managing directors of TNS Infratest GmbH in Munich from 1988 to 2007 and has been responsible for TNS’ stakeholder management business in more than 70 countries since the mid-1990s. From 1987 to 1996 he held the office of Chairman of the Working Group of Social Science Institutes and of the Board of Directors of the Information Centre for Social Sciences in Bonn.
To this day, Scharioth gives lectures and publishes on the topics of customer loyalty, service quality, balanced scorecard, complaint management, employee commitment as well as citizen participation and the interaction of technology, environment, society and economy (scenarios).
The komma research and consulting company was founded at the end of 2012 by Uwe Braun and Prof. Dr. Stefan Tuschl. In addition to classic market research, the company’s main focus is on consulting and conducting sophisticated statistical analyses and modelling.
The two founders and managing directors have more than 20 years of research and consulting experience. Before founding komma, Uwe Braun was deputy managing director at TNS Infratest with a focus on brand and communication research as well as consulting for financial service providers.
Prof. Dr. Stefan Tuschl was an authorized signatory and head of the competence center Applied Marketing Science at TNS Infratest. Since 2012, he is professor for “Quantitative Methods” at the state university HAW Hamburg in addition to his work at komma.
Lydia Aldejohann has been responsible for consulting approaches around digitisation for many years. She has more than 20 years of management experience in the ICT industry, including management of management consultancies, as Vice President Strategy & Innovation at Siemens, where she accompanied major M&A transactions of Siemens Communication, at Gemalto, Giesecke & Devrient and Vodafone. Lydia has extensive experience in the field of digital transformation. In recent years, she has supported numerous international projects in the use and implementation of Big Data, Data Analytics and Industry 4.0. Her particular strength lies in the transformation of innovation topics into sustainable business models.
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